are you wondering what I've been reading recently? Read on:
Like most women, Mary Hunt was told that it was the man's job to take care of the finances. She never worried where the money came from, and she and her husband kept spending everything they earned, until they found themselves deep into debt. That's when Mary decided to turn her life around. In this book, she shares her journey and the techniques she used to finally take control of her finances, get out of debt, and develop good money habits.
According to Mary, women's biggest problem is a lack of confidence. They see money as something bad and learn to delegate all financial matters to the men in their lives. They simply aren't comfortable dealing with it on their own. But, unless they want to get deep into trouble, it is essential that they learn how to manage it themselves. After debunking the most common myths about women and money, Hunt shares the nine habits of a finally confident woman. They include giving, saving, becoming an investor, preparing for emergencies, and more.
Hunt also shares a six-week plan of action that'll allow you to implement her advice easily, and keep you on the right track. At the end of the book, you'll also find a glossary with all the most important financial terms you need to be familiar with to be able to make the best decisions money-wise.
Although none of her advice is new or ground-breaking, it is still valuable and useful. Her personal experiences makes this an honest and refreshing read. You'll be able to relate to her story and learn money management without being bored or preached to. I highly recommend it to all women who are struggling financially.
Available at: Amazon
Steve Jobs. Michael Bloomberg. Steve Case. They are just some of the entrepreneurs that became self-made billionaires when they left the corporations they worked for (and had even founded) before and built one or more businesses. Businesses that are now some of the most popular brands around. Why did this happen? What traits do these people have in common? And what would have happened if they had stayed in their previous jobs? How can corporations recognize and nurture, rather than kick out, these men and women?
In their study on self-made billionaires, John Sviokla and Mitch Kohen answer these questions and more. Drawing on research, studies, and personal interviews, the authors are able to debunk common myths about self-made billionaires, such as that they're smarter, luckier, and take more dangerous risks. Instead, their success, the authors argue, is due to their Producer mentality.
Corporations usually reward employees with a Performer mentality. They are people who specialize in one area, get really good at it, are able to meet the goals set by their bosses, and conform to the way things have always been done. Producers, on the other hand, are disruptors. Armed with creativity, imagination, and good judgement, they are able to think up new products, strategies, and business models. They don't do things the way they've always been done, but are constantly trying to come up with new and better ways to do them.
A corporation, to succeed, needs both performers and producers. If you are a business executive, this book will teach you how to recognize performers and help them thrive, so that they'll put their talents at your service and make your corporation even more successful. But it's also a great read for entrepreneurs. To them this guide will provide some valuable insights on what traits and talents they need to develop to create successful businesses. Engaging, informative, and inspirational, this is a must read for business owners, executives, and entrepreneurs.
Available at: Amazon
Every business, no matter how small, is a brand. And, to succeed and thrive, that brand must become "sticky", instantly recognizable by your consumer. Think that's something only big corporations with massive budget can afford? This book will prove you wrong. It will teach techniques that even more business operating locally can use to make an impact in their marketplaces.
These strategies includes figuring out what your mission and values are, who your customers are and need, engage their eyes with your marketing, over-deliver on your promises and more.
Each chapter is full of tips, backed up by personal experiences and case studies, and exercises that will help you put the advice in practice so you can create a brand, and a business, that keeps making old clients come back again and again and always attracts new ones. Sometimes, this will mean making big changes in your company, such as change its culture, values, and even offerings, but the pain will be worth it. One example cited in the book is a logistics company that transitioned from a general company to an industry leader in retail and fashion. It was a long process that took 18 months, and involved turning away some of their clients and look for new ones, and even layoffs, but now the company is thriving and more successful than ever.
Sticky Branding doesn't promise you overnight success, but, if you follow its tips, you will create a business that attracts more customers, inspires employees, earns more and won't be badly affected by the competition. Engaging, honest, and easy-to-read, I highly recommend it to all business owners who want to make their brands sticky.
Available at: Amazon
I love biographies. In particular, biographies of female entrepreneurs who have overcome difficult odds to create successful businesses and live life on their own terms. Even if you're not interested in becoming an entrepreneur yourself, these women possess qualities such as resilience, confidence, and intuition that anyone should develop, and that helped them take on hard challenges and make their dreams come true. Their stories are inspirational and motivational.
So, I was eager to read the story of Chelsea Berler, a young woman who often felt judged for being curious and different. Her childhood wasn't easy. So many bad things happened to her while she was still very young that some would consider it a miracle that she was able to function at all, let alone become a successful business owner married to her soulmate. But she did it. It took a lot of work, mistakes, and confidence in herself, but now Chelsea is the CEO of a marketing agency that supports businesses around the world, and a successful author who inspires people to live life on their own terms. And her passion for it shines through every page of the book.
Problem is, I didn't find her style of writing very inspirational. The book is very short, and thus feel very rushed. Each chapter only skims the surface of her life, never analysing things in depth. As such, if you're feeling sorry for yourself and unhappy with your life, and just need to know that you too have what it takes to turn your life around, you'll find this book inspiring. But if you're looking for practical tips on what to do to make that happen, then the book falls short. Had it been longer, and provided more information, it would have been a much better read.
Available at: Amazon
What do you think of these books?
Disclaimer: this book was sent by PR for consideration. In addition, this post contains affiliate links.
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